Content pruning is the process of identifying and removing low-performing, outdated or irrelevant content from a website to improve its overall SEO performance. Think of it in the same way as pruning a plant – you can encourage healthier growth by removing dead or overgrown parts that are weighing the plant down!

In this blog, we will explore the process of content pruning, how you can do it and why it is important for your website’s SEO. Let’s get started!

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