Another week and another DW Roundup blog where we take a look at all of the biggest news from the worlds of SEO, PPC, digital marketing and tech! It's been another busy week for announcements and releases so let's dive straight in.

 

Apple releases its 'Apple Card'

This week saw the public release of Apple's latest contribution to the tech world in the form of their 'Apple Card', the company's attempt to join the credit card market. Currently available in the US only, Apple Card's Vice President Jennifer Bailey stated that the tech giants are 'thrilled with the overwhelming interest in Apple Card and its positive reception." Apple also announced that they will be extending its 3% Daily Cash (cashback) to further apps and merchants, this is currently only available through Uber, Uber Eats, Apple Stores and Apple services such as iTunes. 

Following the announcement, however, a storm certainly started to stir across social media when Apple warned the public to keep their Apple Cards away from leather and clothes. If not, they run the risk of their shiny new credit card becoming permanently discoloured. To combat the potential aesthetic damage that may occur as a result of the Apple Card coming into contact with other metal items and materials such as denim, Apple has advised storing the card in a container made of soft material, just not leather. Will this have an impact on the number of people who apply for the Apple Card? Only time will tell. 

Image: Apple

 

Google redesigns its Play Store

Another tech giant, Google, has this week announced an incoming redesign of its Play Store. So, what's the biggest change? The removal of the colourful green header in favour or a cleaner and brighter whiter style. Similar to Apple's App Store, the new Google Play Store contains separate tabs for categories such as apps, books, games and TV shows. The tab bar now appears on the bottom for phones and in a sidebar on tablets and Chrome OS devices and icons now portray a more 'rounded' look, which offers a similar style to that of iOS. 

Image: The Verge

 

More indexing issues for Google? Surely not...

We're afraid so! After Google announced last week that they had resolved the indexing issues that they were faced with, it seems as if that was very short-lived. It appears Google is once again having issues indexing new content, an obvious problem for content creators like us! It is unclear how widespread the troubles are at this point, but Danny Sullivan from Google validated the issues on Twitter stating, "yes, I believe there might be some issues.” Yet another twist in the problems faced by tech giants.

 

Image: Google

 

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