how to use internal links for seo


On any website, moving from one page to another requires internal links. Their function is that simple – but with careful construction and deployment, internal links can have a great effect on your Search Engine Optimisation (SEO) strategy.

How is this possible? Read on to find out.


How Does Google Decide What Comes Up First?


The secret formula to how Google decides what comes up first is just that, a secret – but there are proven tactics that will help you get your site ranking highly. So, we’ve put together this guide to help you understand those tactics, and to show you the basics of how Google decides what comes up first. More...

how to make a blog rank

There’s no real right or wrong way to write a blog. Anyone can do it. But the biggest difference between a good blog and a great blog that ranks highly on Google is SEO.

SEO (Search Engine Optimisation) is ever changing and the list of ways in which to enrich your online content is practically never-ending. Sound daunting? Don’t worry, here are 5 simple tips to get you started and help you write a blog post that ranks.


How does SEO work?

Search engine optimisation, or SEO for short, is anything you do to improve your website’s visibility on search engines.



When you blog for SEO, your main aim should be to create and update a blog that improves your search engine rankings for certain keywords. To do this, you will have to conduct keyword research, build links, optimise images, and write compelling and engaging content. 

All of this sounds like a lot of work, so what are the benefits of blogging for SEO?