how to write a good title tag


Crafting a good title is vital. The Lord of the Rings wouldn’t have been anywhere near as successful if Tolkien had named it A Really Long Walk to Return Some Jewellery.

The same rule applies to Search Engine Optimisation (SEO) and the pages on your website. A web page’s title tag can have a massive impact on where it ranks on the Search Engine Results Page (SERP).

So, what is a title tag, and how do you make a good one? Read on to find out.


how to use internal links for seo


On any website, moving from one page to another requires internal links. Their function is that simple – but with careful construction and deployment, internal links can have a great effect on your Search Engine Optimisation (SEO) strategy.

How is this possible? Read on to find out.


How Does Google Decide What Comes Up First?


The secret formula to how Google decides what comes up first is just that, a secret – but there are proven tactics that will help you get your site ranking highly. So, we’ve put together this guide to help you understand those tactics, and to show you the basics of how Google decides what comes up first. More...

how to make a blog rank

There’s no real right or wrong way to write a blog. Anyone can do it. But the biggest difference between a good blog and a great blog that ranks highly on Google is SEO.

SEO (Search Engine Optimisation) is ever changing and the list of ways in which to enrich your online content is practically never-ending. Sound daunting? Don’t worry, here are 5 simple tips to get you started and help you write a blog post that ranks.


How does SEO work?

Search engine optimisation, or SEO for short, is anything you do to improve your website’s visibility on search engines.