Responsive Websites: TimberTech UK
TimberTech is a Cardiff-based decking company that specialises in the supply and installation of low-maintenance composite decking. Composite decking products are increasingly popular in the current market - mainly because of how little maintenance they require - and with consumers across the country making the switch from traditional hardwood to durable composite decking, the bosses at TimberTech were keen to ensure that their product range was displayed in an attractive manner to stand out from the competition. To do this, they needed a multi-functional and visually stunning website with simple user navigation and a snazzy, speedy responsive design.
Google recommend responsive design as best practice when creating a website, and creating fully responsive websites that function as normal and look good on any device is becoming a standard in the website creation industry. Our design team worked hard to ensure that TimberTech’s portfolio of composite decking products would be showcased appropriately across all devices.
Ordering a Sample
Composite decking’s high-quality, low-maintenance nature makes it a very popular choice for the outdoor space. TimberTech offer a free sample pack containing two decking samples and a TimberTech brochure; this allows customers to try the product before purchasing, which is a necessity when ordering anything on such a large scale. TimberTech wanted their customers to order free samples with ease across all manner of mobile, tablet and desktop devices alike, and their sleek responsive design allows for this seamless transition between devices, ensuring that their website is user-friendly through and through.
Search Engine Optimisation
TimberTech’s industry is a very competitive one – many large brands offer composite decking as part of a larger product range, and so we knew from the start that this website would have to compete with the likes of Homebase and B&Q for the top spots on Google. Nevertheless, our SEO experts performed exhaustive keyword research and used their findings shrewdly to ensure that TimberTech UK would rank among these household names once the new site went live. TimberTech now appear on the first page of Google results for a huge variety of major keywords, including ‘composite decking’ and ‘wood composite decking’.