how to write a blog post that ranks

There’s no real right or wrong way to write a blog. Anyone can do it. But the biggest difference between a good blog and a great blog that ranks highly on Google is SEO.

SEO (Search Engine Optimisation) is ever changing and the list of ways in which to enrich your online content is practically never-ending. Sound daunting? Don’t worry, keep reading for our 5 simple tips on how to write a blog post that ranks! 

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How does SEO work?

Search engine optimisation, or SEO for short, is the process of improving a website’s visibility and ranking on search engine results pages (SERPs) like Google and Bing. More...

benefits-of-blogging-for-seo

When you blog for SEO, your main aim should be to create and update a blog that improves your search engine rankings for certain keywords. To do this, you will have to conduct keyword research, build links, optimise images, and write compelling and engaging content. 

All of this sounds like a lot of work, so what are the benefits of blogging for SEO?

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on page seo banner image

Spending time optimising your on-page SEO can help you rank higher in Google's search results, drive more traffic to your website, provide a better user experience & ultimately - encourage more people to convert! But what is "on-page SEO" and how can you use it to help your website perform better? We spoke to our team of SEO experts to find out. So, if you want to start making some noticeable improvements to your on-page SEO, just keep reading.

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banner reading a beginners guide to technical seo

Search engines receive billions of queries every day. SEO – or Search Engine Optimisation – is the process of driving traffic to a website by optimising its contents for a search engine.

When curating optimised content for your website, it’s important to make sure that your content is readable by both humans and search engines – they key to great SEO is finding that balance.

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