Cross Accounting Service website

Based in the Rhiwbina district of Cardiff, Cross Accounting offer a wide range of accounting services for businesses of all sizes. The firm's specialities include bookkeeping, managing payrolls, and assisting with self-assessment tax returns; with years of experience and a flawless track record, Cross are among the leading accountancy firms in South Wales, and they're taking on new clients all the time.

As the owner of a growing business with a great reputation to uphold, Cross Accounting founder Nicola Cross was keen to ensure that her firm's website was providing potential clients with the best possible online experience. She recently asked our website design team to take a look at her site with a view to making it a little more mobile-friendly, and we're pleased to announce that the new, responsive version of the Cross Accounting website was released yesterday.

This version of the site has been designed to look good and operate smoothly on screens of all sizes, from desktop computers and laptops right down to tablets and smartphones. Mobile users see all the same information about the firm, but the site's navigation automatically changes to fit the smaller view, making it easier for clients to find what they're looking for on their phones.

We're very pleased to have worked with Cross Accounting, and we wish Nicola and her team all the best for the future. If you're based in South Wales and you need an expert accountant for your business, be sure to get in touch!
Rio Surgery responsive website

With highly skilled staff and a state-of-the-art clinic in one of Portugal's top tourist destinations, Rio Surgery are among the world's top providers of cosmetic surgery treatments. From breast augmentation and facelifts to liposuction and tummy tucks, they offer a very wide range of procedures, all of which are performed by experienced plastic surgeons with superb track records.

More and more Britons have been opting to go abroad for plastic surgery of late, and Rio Surgery's bosses were keen to capitalise on this increase in so-called 'cosmetic tourism' by promoting their services to the UK market. To do this, they needed an English-language website on a .co.uk domain, and that's where Designer Websites entered the fray - we designed and developed Rio Surgery's entire website from scratch, creaing a professional-looking online presence that the company can now use to reach a whole new market.

In addition to the sleek, responsive design and the user-friendly enquiry system, the Designer Websites team also supplied much of the copy for this website, ensuring that English speakers would find it easy to navigate the website. While Rio Surgery are based in Portugal, everyone at the clinic speaks fluent English, and it was important for us to make sure that potential clients weren't worried about language barriers getting in the way of their treatments.

So, if you want to combine your plastic surgery procedure with a luxurious holiday in Portugal, visit www.riosurgery.co.uk now. We can't recommend them highly enough; they've been a joy to deal with, and we hope that they're as proud of their new website as we are!

Want our professional web design team to create a website for your business? No matter where you're based, we'd love to hear from you! Click here to request a quote.
First Encounters logo
 
First Encounters Ultrasound is a company that provides private pregnancy scans for expectant parents. They have state-of-the-art clinics in Bristol, Cardiff, and Swindon, and are among the UK's leading experts on 3D/4D ultrasound technology.
 
While First Encounters offer a variety of different scan packages, the company specialise in 4D ultrasound scans, which allow you to get a detailed look at your unborn baby:

 
We recently designed a new website for First Encounters Ultrasound, and since then, they've seen a major boost in traffic and enquiries. The new and improved version of their website (www.firstencounters.co.uk) went live on the 2nd of June 2015; the following thirty-day period saw an 18.79% increase in organic Google traffic. That's almost 800 extra visitors over the course of just one month!
 
Traffic stats from Google Analytics.
 
This additional traffic comes thanks to some superb organic rankings. At the time of writing this post, the website now appears on the first page* of Google results for a number of relevant keywords, including 4d scan, 4d pregnancy scan, and gender scan (*please note that Google results may vary based on your location).

Responsive Design & Mobile Traffic

One of the biggest driving factors behind the decision to redesign the First Encounters website was the continuing swing away from desktop computers and towards mobile browsing. The First Encounters team wanted a site that would look good and function well on smartphones and tablets (as well as on larger devices), and our web design specialists rose to the challenge as usual, creating a responsive, user-friendly website that adapts to any screen size:

 
 
We are very proud of the website that we created for First Encounters, and sure enough, our efforts to make the site 'mobile-friendly' yielded great results. After the new site went live, First Encounters saw a 66% increase in mobile traffic, and a 27% increase in traffic from tablets:
 
Stats from Google Analytics.
 

PPC Advertising: Google AdWords

Once we had completed the new First Encounters website, our PPC specialists were asked to take over the company's Google AdWords account. Within thirty days, we had increased the site's AdWords traffic by a spectacular 90% (roughly 1,160 extra visitors) - and all without any change to the company's AdWords budget!
 
 
First Encounters received a total of 315 bookings in June 2015 - their highest monthly total to date! Here's what Warren Boulton, the company's Commercial Director, had to say about this outcome:
 
"As a company targeting a particular audience within a specific demographic, our website is the foundation of our marketing strategy. However, in recent times, it had become increasingly evident that our continued growth and development in both existing and new territories would require an online presence that reflected the changes in SEO criteria, combined with compatibility across the multitude of devices from which our site is accessed.
 
"In response to these demands, Designer Websites have developed a fully responsible website that provides clear functionality across all platforms, particularly the mobile and tablet devices that our clients commonly use. The search engine optimisation used in conjunction with this design has enabled us to achieve the #1 in many Google organic listings within one month, and their continued support with social media and news blogging further assists with this cause.
 
"The Designer Websites team are friendly, professional, and extremely knowledgeable, delivering results in a timely manner and providing a highly commendable service from an extremely trustworthy organisation."
 
Can we help your company to succeed online? Would you like us to create a mobile-friendly website for you, or manage your AdWords accounts? Whatever you need, you can get a quote here.
HenStuff's new website

HenStuff.co.uk is an ecommerce website that sells a huge variety of hen party accessories and novelty gifts. The site attracts a colossal number of visitors - especially at this time of year - and desktop users only account for around 50% of this traffic. The others are using smartphones, tablets, and other portable devices to shop for their hen party supplies.

In light of this fact, the HenStuff team decided that it was time to go responsive. They contacted Designer Websites and asked us to come up with a responsive design that would give mobile users a better experience on the HenStuff website. They also requested an updated payment system that would make it easier for their customers to complete online purchases.

Responsive Design

HenStuff's old website was good-looking and reasonably user-friendly, but it had been designed with desktop computers in mind, and didn't cater to mobile users very well. We addressed this by creating a brand new responsive design that adapts to the screen on which it is viewed, meaning that all visitors now get an equally excellent browsing experience, regardless of what kind of device they're using.

The HenStuff brand has been around for quite a few years now, and it was important for the new website to retain the image and personality that the company has established for itself over time. As we reimagined and restructured the HenStuff site, our design team kept a close eye on all branding elements (including logos, site copy, and images used) to ensure that everything remained consistent - after all, we wanted to make sure that HenStuff's customers still recognised their favourite party store!

Improved Payment System

The new HenStuff site uses Sage Pay Version 3, the latest version of Sage Pay's much-lauded payment gateway, to process customer payments. Simple, user-friendly, and exceptionally secure, we feel that Sage Pay is a superb choice for any ecommerce website, and HenStuff have already been reaping the benefits of this improved system (as have their customers!)

Tokenisation is a major feature of Sage Pay's latest version, and we incorporated this functionality into the new HenStuff website to make life easier for loyal shoppers. Customers can now make use of a Fast Pay option, which uses Sage Pay's fast and hyper-secure token system to store customer details, allowing near-instant checkout on future purchases.

This is a particularly great feature for HenStuff, a company that gets a lot of business from repeat customers who organise/attend a lot of hen parties. HenStuff.co.uk is one of the first websites in the hen party industry to utilise a tokenisation option like this, and this - together with the new, mobile-friendly design - will really help to give the company an edge over its competitors.

Visit www.henstuff.co.uk now to see our latest work for yourself!
New Modelmakers website

As one of the UK's leading providers of architectural models and interactive displays, Modelmakers wanted to make sure that their website represented their brand in the best possible light. While the existing Modelmakers site was functional and ranked highly on Google and other search engines, the company's owners were concerned that mobile visitors might not be receiving a satisfactory experience from the website, which had not been designed with smartphones in mind.

With mobile and tablet users accounting for more than a quarter of Modelmakers' overall site traffic, it was clear that this situation had to change. We were asked to create a new, responsive design for modelmakers-uk.co.uk, which now looks great and functions superbly on mobile devices as well as on larger devices such as laptops and PCs.

This project's most crucial requirement was the need to preserve Modelmakers' branding and high rankings whilst updating the site and improving its user experience. Our designers achieved this by adapting the old design into a dynamic new look that automatically adapts to the screen on which it is being viewed; meanwhile, our SEO and UI specialists worked carefully to make the site better without losing any of the elements that have made Modelmakers such a successful enterprise to date.

Click here to take a look at the new and improved Modelmakers website, or visit our Web Design page to find out how we can update your website and improve its performance across all devices.