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Brand Development

Branding speaks volumes. We live in a visual world, and the visual elements of your business are far more than mere window dressing – they are crucial parts of your enterprise and its identity, particularly in the eyes of potential customers. For example, when somebody discovers your business, the logo will almost always be the first thing they see, and this small piece of imagery may well form the sole basis for that person’s opinion of your entire company.

With this in mind, you can see why it’s so important to build a solid, consistent brand identity, both online and elsewhere. Here at Designer Websites, we have a thorough understanding of both branding and the psychology behind it; our designers take a holistic approach to brand development, helping you to create an outstanding brand that engages your audience and helps your business to achieve genuine growth.
Logo DesignYour company logo should sum up your entire business in a nutshell. Our design team will collaborate with you to create an eye-catching, professional-looking logo that represents your company in the best possible way, serving as visual shorthand for what you do and enticing those who view it to find out more about the people behind the logo.Your company logo should sum up your entire business in a nutshell. Our design team will collaborate with you to create something eye-catching and professional-looking.
Brand IdentityBrand identity should remain constant throughout every element of your web presence and beyond. We can create a style guide for your business, which will then serve as a rulebook for all future endeavours; from font choice to tone of voice, we will take everything into account to help you develop a strong brand that suits your business.Brand identity should remain constant throughout every element of your web presence. We can create a style guide to help you develop a strong brand that suits your business.
Responsive BrandingWith more and more people using smartphones to browse the internet and discover new brands, it’s critical to ensure that your branding is recognisable on any device. We understand exactly what makes an image stick in the memory, and our responsive design experts will make sure that your audience always gets the message, regardless of screen size.We understand exactly what makes an image stick in the memory, and our responsive design experts will make sure that your audience always gets the message, regardless of screen size.
Social Media ImageryThe key to effective branding is consistency, and it’s important to make sure that your brand identity doesn’t end with your own website. If you use Twitter, Facebook, and other social networks to promote your business, our designers will create attractive profile pictures and cover images for each of your accounts, ensuring in the process that your brand remains consistent on all platforms.If you use Twitter, Facebook, and other social networks to promote your business, our designers will create attractive, brand-consistent images for each of your social accounts.
Offline BrandingDoes your brand appear anywhere outside of the World Wide Web? Whether it’s on your products, your promotional materials, or somewhere else again, Designer Websites’ team of professional graphic designers will help you to make sure that your brand looks just as good offline as it does online. We want people to be beguiled by your brand no matter where they find it! Whether it’s on your products, your promotional materials, or elsewhere, our graphic designers will make sure that your brand looks just as good offline as it does online.
Ongoing SupportA good brand lasts for years, and we are keen to help you to maintain and develop your brand identity over time. Once our initial work is complete, we will continue to work closely with you and your team, ensuring that your branding stays consistent and current as your business grows and flourishes. The value of your brand will only increase as more and more people get to know your business! Once our initial work is complete, we will continue to work closely with you and your team, ensuring that your branding stays consistent and current as your business grows.
If you would like us to help you build a solid brand identity, give us a call on 01446 339050 or email info@designer-websites.co.uk to let us know what we can do for you.